 Consulting & Strategy
Our experience shows that most companies struggle with how and where to get started, therefore they go with what they have read about most recently. It’s the shiny object strategy. If people are talking or reading about something it must be right. WRONG, we take a consultative approach of listening to your goals and objectives and make the proper recommendations based off of a combination of what we hear plus what our experience tells us will work for you. We don’t believe in technology for the sake of technology.
Our engagements range from simply putting together a strategy plan for you to execute, to completely implementing the program on your behalf. We provide full analysis and reporting on the programs which we manage.
 Customer Acquisition
Everyone needs customers and it’s an area where our many years of experience sets us apart from our peers.
We utilize a combination of programs that will drive sales either into your stores or through an ecommerce site. You tell us where we need to drive them and we’ll get them there.
 Traffic Building
Organizations tend to build fantastic websites and then sit back and wonder why no one is visiting. Digital is one place where “build it and they will come” does not apply. At EM traffic building is one of our specialties. We use a variety of programs including, email, search, text messaging, and display in an attempt to ensure that your site is seen by as many potential customers as possible.
 Database Growth
EM believes that having a robust customer database is the single most important key to long term success. While others sit back and wait for customers to find them, companies with great databases are able to proactively market to customers via email, SMS, or social media platforms in order to drive not only visits, but sales.
Most brands place the register or subscribe button somewhere on the page outside of known viewer hot spots. By using our learning’s from eye-gazing studies we can help to ensure that every customer sees and has the opportunity to opt-in to your programs. If you want to guarantee database growth it’s simply a matter of making this critical link prominent.
 Email and Messaging Vendor
EM is a proud reseller of ExactTarget’s industry leading email and SMS solution. As a reseller we are able to utilize the resources not only within our organization, but also within ExactTarget to put together a world class email and SMS program for our clients. EM will handle your programs from end to end including, testing, assembly, scheduling, delivery, and reporting.
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